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Travel survey rewards local residents

Four residents were the lucky recipients of a new Apple iPad, after participating in Herefordshire Council’s recent household travel survey.

The survey, which was carried out in conjunction with the council’s service delivery partner Amey, ran throughout May and June and asked residents in Hereford and Leominster to describe their journeys on a typical weekday.

The survey will help to identify residents travel patterns across the county, particularly in Hereford, where approximately 10,000 car journeys start and end in the city every morning and evening, which are less than three miles long.

Councillor Graham Powell, cabinet member for education and infrastructure, said: “Herefordshire Council is keen to establish how and why people travel within the county on a daily basis.  The survey information allows us to understand the travel complexities of a rural county and how we can encourage and support increased sustainable travel, including walking, cycling, car sharing and public transport.”

“We are pleased with the number of survey responses we received and were delighted to present four lucky participants, whose completed survey was drawn at random, with a new Apple iPad.  The prizes were funded through the Destination Hereford project.”

“We are currently working towards a new Local Transport Plan for the county, which includes measures designed to reduce congestion, lower CO2 emissions and encourage more people to use sustainable transport.”

To find out more about alternative means of travel in Herefordshire, please visit: