Hereford retained its prestigious gold medal in this year’s Britain in Bloom competition supported by green-fingered staff from Balfour Beatty Living Places (BBLP).
George Thomas from Hereford in Bloom praised their contribution to the campaign, which transforms ordinary road verges and roundabouts into vibrant flower beds.
“The BBLP team played a big part in this success and we thank you for all your hard work, especially in these difficult financial times.”
Hereford in Bloom, founded 16 years ago, is a group of volunteers committed to ensuring that the growing city protects and enhances its natural environment.
Cllr Paul Rone, Herefordshire Council’s cabinet member transport and roads, praised the efforts of all those involved in making the city bloom.
“This is a fantastic result!” he said. “Getting gold underlines the hard work and dedication from a tremendous group of volunteers.
“Creating an attractive shopping and leisure environment for our residents and visitors is helping us to develop and grow as a vibrant, 21st century city.”
The Royal Horticultural Society, which runs the competition, says gold-winning towns and cities can expect visitor numbers to rise by up to 17 per cent.
Andy Williams, BBLP Contract Director, said the company encourages all staff to spend two paid days a year volunteering.
“We do it because we recognise that people who volunteer can make a real difference to their community,” he said.
“Our experience is that if we provide the opportunities, people end up doing far more. And back in the office we see improvements in productivity and morale as everyone feels proud to be part of such a worthwhile volunteering project.”