Shoppers visiting Hereford will be able to stay longer for less after 3pm in March 2016.
The council’s Park and Shop offer allows shoppers to park in West Street, Gaol Street and Garrick multi-storey car parks in Hereford, purchase a one hour ticket between 3pm and 5pm and stay until 6pm every day throughout the month of March.
Councillor Paul Rone, cabinet member transport and roads said:
“We are keen to promote Hereford City as the vibrant and diverse shopping destination it has become in recent years. With the Old Market now fully let and High Town experiencing high occupation rates, we want to support shoppers to experience the full retail offer across the city.
We hope that this parking offer will encourage people to stay longer and explore Hereford; not only the extensive range of independent retail outlets but also the thriving emerging independent food scene which I believe, complements the retail and leisure offer of Old Market.”